How technology is changing sports
By Louise Englebertsen The sports industry is changing at a rapid pace. E-sports has come along and grabbed the interest of the elusive generation Z and the old guard of sports is lagging behind when...
View ArticleThe future of fashion
And how Alexander Wang is using social to get ahead By Katie Noble Alexander Wang spoke at the world’s biggest tech conference, Web Summit 2018 last week of how the fashion industry has dramatically...
View ArticleChristmas Social Media News
Twitter This Christmas, Twitter has launched a video celebrating a man named John Lewis who since 2007 has owned the Twitter handle @JohnLewis and is repeatedly mistaken for the British department...
View ArticleThe Social Partners is rebranding to Wildfire
Today, Social is about more than Social. Which is one of the reasons we’re going back to our original name, Wildfire. Word of Mouth. Influencers. Ambassadors. Advocacy. The full power of peer-to-peer...
View ArticleApril Social Media News
Instagram launches end to end shopping solution Users will now be able to buy items without leaving the app. “Checkout with Instagram” was launched last month in the US, starting with brands like...
View ArticleJune Social Media News
Instagram launched test for hiding Likes Instagram has revealed they are officially testing hiding likes with select users. The account owner will still be able to see how many likes they have on...
View ArticleHow the 4-Day Week has improved well-being and productivity at Wildfire
Only a small amount of companies in the UK have jumped on the 4-Day Week wagon so far – Wildfire is one of them, providing employees with an extra day off each week. Today, we will explain how that...
View ArticleWe’ve won the WARC Grand Prix & a Cannes Lion for The People’s Seat Campaign!
We are proud to announce that the ‘The People’s Seat’ campaign for the United Nations won a WARC Grand Prix in Effective Social Strategy as well as a Gold Lion at the Cannes Lions Awards. Working with...
View ArticleJuly Social Media News
Instagram With 50% of instagram accounts using the Explore feed everyday and 80% following at least one brand, Instagram is now introducing Explore ads for brands. The feature will be rolled out...
View ArticleAugust Social Media News
TikTok partners with Giphy A new partnership by TikTok and Giphy will allow users to add animated stickers into TikTok posts. When hitting the Giphy button, users can add newly created stickers that...
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